How exactly you can influence the developmentof the Company:

● analyzing and optimizing existing CRM processes, automation scenarios, and CRM campaigns to improve customer lifecycle performance ● working on user segmentation, communication personalization, and the development of customer lifecycle approaches ● developing CRM mechanisms for customer retention, reactivation, and increasing service usage frequency ● planning, launching, and analyzing A/B experiments across all stages of the customer lifecycle, followed by implementing successful solutions ● analyzing competitors, market trends, and CRM best practices to identify new growth opportunities ● defining business requirements for Product, BI/Data, and Development teams, coordinating the implementation of CRM initiatives, and evaluating their effectiveness ● participating in the implementation and maintenance of CRM processes in line with the company's internal standards ● analyzing the results of CRM activities, preparing recommendations, and implementing improvements to achieve business KPIs

Challenges for three months:

● becoming familiar with the Uklon CRM ecosystem, customer lifecycle, existing automation scenarios, BI reporting, and the specifics of international markets ● becoming familiar with internal processes and establishing effective collaboration with the Product, Marketing, BI, and Development teams ● conducting an audit of assigned CRM areas and preparing recommendations for improvement ● independently delivering several CRM initiatives (new campaigns, automation scenarios, or optimization of existing processes), from task definition through to results analysis ● launching and analyzing several A/B experiments, preparing recommendations, and implementing the approved changes

To achieve the results, you will need:

● hands-on experience in working with CRM platforms, including configuring, launching, and optimizing CRM campaigns and automation scenarios ● experience in designing and optimizing the customer lifecycle (Onboarding, Activation, Engagement, Retention, Reactivation) using automated CRM communications ● hands-on experience in user segmentation, communication personalization, and building data-driven CRM approaches ● experience in planning, launching, and analyzing A/B experiments, followed by implementing successful solutions ● strong analytical skills and experience working with CRM metrics (Retention, Reactivation, Conversion, Frequency, LTV, Cohort Analysis, etc.) ● experience in collaborating with BI/Data teams and the ability to work with data to define requirements and analyze results ● strong proficiency in Microsoft Excel (or Google Sheets) for data analysis, report creation, and working with large datasets ● experience collaborating cross-functionally with Product, Marketing, BI, and Development teams to deliver CRM initiatives ● the ability to translate business needs into CRM solutions through segmentation, automation, and customer lifecycle approaches ● proactive mindset, systems thinking, and a strong focus on delivering measurable business outcomes ● SQL skills for working with databases would be an advantage ● English proficiency at B2 level

How do you manage your working hours?

● Flexible schedule based on role responsibilities● Days off with full compensation: 20 for personal needs, 10 for illness, 1 more on a birthday occasion (a gift from the company), up to 8 for blood donation